I am by no means an expert in social media or running a blog, but I have learned quite a bit in the almost three years that I’ve had my blog. There are countless courses in how to boost your traffic with Pinterest, create the perfect Instagram story, and increase your mail list by offering something for free. However, most of these are not free and those that are usually land you on a mailing list that you can’t unsubscribe from no matter how hard you try. Today I’m sharing my social media tips that have worked for me – I’m no expert but in the past year and a half I’ve spent a lot of time trying out different things,
For most millenials, we are in the first 1-8 years of our career. The job market is rapidly changing and the ways that we train, find, and keep jobs are forever evolving. I will be the first to admit that it can easily become overwhelming and feel like a mountain that you have to climb while blindfolded. However, this is your life and your career, and you do have control over where it goes. I work in a large, public university- there is a lot of opportunity, but people can get lost in the shuffle pretty easily. Professional networking is an important step in managing your career and it is a manageable skill when you break it down! This post is a how to guide on how to approach networking, and help you get started…
“To cultivate acquaintance with many whom I meet.” it doesn’t seem like it on the surface, but I think that this is one of the more difficult lines of the Purpose, and one of the most relevant. I’m sure all of us young alumnae are well aware of the need for networking in the job market nowadays, but that isn’t always as easy as it sounds. The key to this line is definitely cultivate- it doesn’t do you much good to meet someone once, talk to them to them for five minutes, and then leave it at that. If you want to build a working relationship with anyone, you will actually need to keep in touch with them and put in that effort. You don’t need to speak with them three times a week or anything, but every few months give them a call or send them an email (with relevant information). You never know what might turn up through a connection!
This also applies to general life. If you know someone who is a receptionist for a medical practice, and it turns out that you need a new doctor, you could ask them if anyone in the practice is accepting new patients. If you haven’t kept up any sort of relationship with the person, they will most likely treat you like any other potential client that calls in. However, if you know them and actually keep in touch with them- they may actually put in a word for you and maybe go out of their way a little bit to help you.
**Although someone might be a useful connection, don’t expect them to give you deals/make exceptions. If someone you have a networking relationship with works in retail, don’t automatically expect them to use their discount for you. If someone has some sort of party-based business, don’t expect them to give up their commission so that it is cheaper for you. I don’t really do anything that I could give people a discount on, but I have heard from a lot of my friends that do/can that people expect them to cut them a deal all of the time. Don’t put people in an awkward position. It is awful for both parties, and probably negates any networking you have done.