Style File Friday, Lilly for Target

So, in the last month or so, I’ve decided to jump into the ocean of Lilly Pulitzer. Charlotte has been the most fantastic guide throughout this process- to an outside, it can be a little overwhelming figuring out Lilly. It’s not the most expensive brand but it’s also not the cheapest by a long stretch. Today’s post is all about how I came to my first piece….


I started out this journey years ago- if you look an any sorority related Pinterest page, Tumblr, or Instagram, you will see Lilly Pulitzer 50% or more of the time. I always thought it looked very pretty and fun but I didn’t think it was particularly applicable to Winnipeg. When I decided I would finally buy something, I had a few parametres:

1) No silk- only fabrics that can be washed in a normal washing machine. I hang most of my clothing to dry, so as long as it’s a “wash with similar colours in cold water” I can handle the care!
2) Preferably a navy or blue print- it fits into my wardrobe, and I think that it would stand out less than a neon print with three or four different colours.
3) Nothing over $100 CAD (which is roughly $75 USD)

This in itself is not the easiest task. One very difficult hurdle? Lilly Pulitzer doesn’t allow anyone outside of the US to order to an international location, making it difficult up here in Canada. There are a few Lilly signature stores- boutiques that sell Lilly but aren’t a corporate store- in the Greater Toronto Area but that is nowhere near Winnipeg and from what I’ve seen they mark the price up beyond the exchange rate. I had to get creative! I’m in several Lilly resale groups on Facebook, I’ve made an account with Tradesy (still waiting to find something there!), and I’m keeping an eye out on the Nordstrom website.

I posted in a Lilly advice group my parametres and someone very helpfully suggested the Upstream shift from the Lilly Pulitzer for Target collection. It’s a fun navy print in the classic shift design, and it’s perfect! If you didn’t witness it when it happened, Lilly made a much cheaper collection for Target ($38 USD for a dress instead of $198) and people lost their minds. People cleaned out shelves with one sweep of their arm and resold things for 3-4x the price. Things have calmed down in the two years since it was released and I started looking for the dress.

After a lot of random Google searching, I found the dress in my size… on Poshmark. Yes, Poshmark. A website that won’t let Canadians make an account if you have a Canadian IP address (even if you have a US address to ship to) or even view it without being in incognito mode on Chrome. I was so let down- I found the perfect dress in my size for the right price and I couldn’t get it. (First world problem, I know.) However, Charlotte was lovely enough to help me make the transaction happen and ship it to me!!

My thoughts:

Considering that this was originally sold for $38 USD, I could not be more impressed! It is a thick cotton that lays perfectly, and the lining is soft but not thick. It is kind of a waffled material, but you only notice upon close inspection. It feels sturdy and durable and well-made, and if this is the Target version, regular Lilly shifts must be made like a tank for $198 USD! It is in fantastic condition, and there are no signs of wear- unusual for resale boards.

The 2 fit perfectly, like it may have been made specifically for me. I was a little uncertain about sizing- regular retail Lilly seems to be all over the place with sizing, so I was taking a leap of faith for the two year old Target collection. The leap paid off! (If you are wondering about length, it hits about 3-4 inches above my knee- ย I’m only 5’2″, so its a great length for me.) And to everyone who suggested this as a starting place, thank you! The subdued navy print is fun but not too “out there” for Winnipeg, the perfect way to start.

What piece of clothing or accessory have you hunted down for your collection? And Lilly lovers, what is your favourite piece?

Until tomorrow,
The Historian!

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7 thoughts on “Style File Friday, Lilly for Target

  1. thebrightlifecharli April 21, 2017 / 4:45 am

    Hi there! International Lilly lover here! I live in England and feel your pain on the lack of international shipping ๐Ÿ˜ฆ there are growing numbers of Lilly ladies overseas these days so maybe Lilly will consider going international in the future! So glad you loved the Upstream shift! There are a tonne of Facebook groups to buy pre loved (and new!) Lilly and lots of sweet ladies have shipped over seas to me! Let me know if you want me to add you to any more groups! You can email me at ๐Ÿ™‚

    My latest post is all about how I styled my Lilly on vacation, feel free to have a read!

    Speak soon! โค


    • anhistorianabouttown April 25, 2017 / 6:28 pm

      How on earth do you get a hold of it in the UK?? Everything looks so bright and pretty on you, I think it’s perfect for vacation! Do you find certain Lilly pieces travel better than others?


  2. Charlotte Graham April 22, 2017 / 7:08 pm

    Yay! I am so pleased that the dress worked out perfectly!!! I think the navy themed print suits you very well. I especially love the pineapple zipper pull and exposed zipper detail!


    • anhistorianabouttown April 25, 2017 / 6:35 pm

      I love that it’s a lot of fun without being too in your face ๐Ÿ™‚ I’ve received many compliments on the pink zipper and pineapple pull already!! Thank you again for angel-ing my Lilly to me ๐Ÿ™‚


  3. Amanda Cross April 27, 2017 / 1:48 am

    This is so funny that you posted a review of this dress. This was actually my college graduation dress and finding this on the day that Lilly Pulitzer for Target was released was a pain but I was determined to wear Lilly For Target during my graduating day.


  4. Rox-Anne July 11, 2017 / 8:32 am

    So happy I found this post! I too am a Canadian Lilly Lover! The one store that is outside of Toronto in Oakville is a few hours away from me. I mostly buy my Lilly items (my collection of dresses is in the high teens now) from Lilly stores in the States. Sometimes I just buy in store when on vacation or I shop via some stores IG page! There are Lilly stores that will mail an item to you! I have bought from one shop in South Carolina a few times. I always get something that is on major sale and they charge me $10 for shipping. I end up with a great dress for so much cheaper! Because I always shop the clearance rack I end up with out of season items but since no one here in Ontario knows Lilly, it doesn’t matter! All the best on your Lilly hunting! xx Rox-Anne Celebrating This Life


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